I got a mail from hostgator last week saying
“- HostGator expressly requires you to disclose that there is a “material connection” between you and HostGator any time you offer an endorsement or testimonial on our services, in accordance with the Federal Trade Commission guidance as outlined at their site.
Such disclosure should be clear and prominent, meaning close to the endorsement or testimonial.
Please remember these are simply guides and not legal advice. We recommend consulting legal advice on these issues.
Can you brief of what is the “material connection” in the above.
Material connection: you as an affiliate of Hostgator get a commission when someone follows a link on your website and signs up at Hostgator.
on: 5th October 11